Current:Home > FinanceOlympic Games use this Taylor Swift 'Reputation' song in prime-time ad -Aspire Financial Strategies
Olympic Games use this Taylor Swift 'Reputation' song in prime-time ad
View
Date:2025-04-15 13:34:33
It's not "Reputation (Taylor's Version)," but Taylor Swift is allowing the Olympics to use a song from her sixth album in an Olympic ad teasing Saturday's prime-time show.
In the trailer, Swift riffs "let the games begin" between athlete sound bites. Super Swifties will recognize the version is from her Eras Tour movie available on Disney+. At the end of the 2-minute clip, gymnast Simone Biles says, "Are you guys ready for it?" and laughs.
Taylor Nation, Swift's in-house marketing and public relations team, posted a 2-minute promo showing sound bites from Olympians and a caption that reads, "You should see the things they’re doing in Paris. Tune into @nbc and @peacock at 8/7c to hear …Ready For It? - Live From Taylor Swift | The Eras Tour on Primetime. #WeAreReadyForIt."
Swift is not at the 2024 Olympic Games in Paris. She is 530 miles east in Munich, Germany, performing two sold-out concerts.
'Reputation (Taylor's Version)' is coming
Swifties have been anticipating Swift's sixth album, longing onto livestreams and wishing the singer would make an announcement at one of her Eras Tour stops like she did with her albums "Speak Now (Taylor's Version)" and "1989 (Taylor's Version)." She teased the album in her Time person of the year interview telling fans the punk-rock era of snakes and newsprint would include "fire" additional songs.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
Only parts of one song from the rerecord have been heard. In August last year, a snippet of "Look What You Made Me Do (Taylor's Version)" played in a trailer for Amazon Prime Video's show "Wilderness."
The Eras Tour star has two rerecords left to release: "Reputation (Taylor's Version)" and "Taylor Swift (Taylor's Version)." No word on when either will be available.
Swift's first Olympic song: 'Change'
A decade and a half ago, Team USA athletes and NBC hand-selected "Change," a "Fearless" track, to be included in highlight reels and commercials. Swift recorded a second version of her music video for the 2008 Summer Games. Red, white and blue lights glowed behind the teen starlet while different Olympic events and athletes were projected onto her guitar amps and walls.
The inspirational track came out during the Summer Games, months before the original "Fearless" album was released on Nov. 11, 2008. Debuting at No. 10 on Billboard's U.S. chart, the single became Swift's first song to break the Top 10.
A month after her second album hit store shelves, Swift told entertainment website The Boot: "I wrote the song 'Change' as an underdog story. It's kind of crazy to think that the Olympics chose this as one of the songs to play during the Olympic Games. That blew my mind because what I actually wrote this song about was being on a small record label. When you're at a record label that had 12 employees, you have to work harder to get on major tours."
Don't miss any Taylor Swift news; sign up for the free, weekly newsletter This Swift Beat.
Follow Taylor Swift reporter Bryan West on Instagram, TikTok and X as @BryanWestTV.
veryGood! (1)
Related
- Apple iOS 18.2: What to know about top features, including Genmoji, AI updates
- Hunter Biden was hired by Romanian businessman trying to ‘influence’ US agencies, prosecutors say
- What polling shows about Minnesota Gov. Tim Walz, Harris’ new running mate
- Membership required: Costco to scan member cards, check ID at all locations
- Moving abroad can be expensive: These 5 countries will 'pay' you to move there
- Golf's No. 1 Nelly Korda looking to regain her form – and her spot on the Olympic podium
- Charm Jewelry Is Back! How To Build the Perfect Charm Bracelet and Charm Necklace
- Kehlani Responds to Hurtful Accusation She’s in a Cult
- Who are the most valuable sports franchises? Forbes releases new list of top 50 teams
- Oklahoma parole board recommends governor spare the life of man on death row
Ranking
- Selena Gomez's "Weird Uncles" Steve Martin and Martin Short React to Her Engagement
- US auto safety agency seeks information from Tesla on fatal Cybertruck crash and fire in Texas
- Rafael Nadal pulls out of US Open, citing concerns about fitness
- It's my party, and I'll take it seriously if I want to: How Partiful revived the evite
- Rolling Loud 2024: Lineup, how to stream the world's largest hip hop music festival
- Intel stock just got crushed. Could it go even lower?
- Police remove gator from pool in North Carolina town: Watch video of 'arrest'
- Boy who wandered away from his 5th birthday party found dead in canal, police say
Recommendation
'No Good Deed': Who's the killer in the Netflix comedy? And will there be a Season 2?
Connie Chiume, Black Panther Actress, Dead at 72: Lupita Nyong'o and More Pay Tribute
What to know about the controversy over a cancelled grain terminal in Louisiana’s Cancer Alley
Jury selection set for Monday for ex-politician accused of killing Las Vegas investigative reporter
NFL Week 15 picks straight up and against spread: Bills, Lions put No. 1 seed hopes on line
Video shows dog chewing cellphone battery pack, igniting fire in Oklahoma home
Kourtney Kardashian Cradles 9-Month-Old Son Rocky in New Photo
Hampton Morris wins historic Olympic weightlifting medal for USA: 'I'm just in disbelief'